What is the main objective of data loss prevention strategies?

The main objective of data loss prevention (DLP) strategies is to protect sensitive data from unauthorized access or loss. DLP involves implementing policies and technologies that monitor, detect, and respond to potential breaches of sensitive information, whether that data is in use, in transit, or at rest. Organizations employ DLP solutions to ensure that personal information, financial records, proprietary data, or any other type of sensitive information is not exposed or stolen by malicious actors.

By specifically targeting unauthorized access or loss, DLP mechanisms help to mitigate risks associated with data breaches, such as regulatory fines, loss of customer trust, and damage to reputation. This focus on safeguarding sensitive data is crucial for compliance with legal requirements like GDPR, HIPAA, and others, which mandate stringent measures for the protection of personal and confidential information.